MarTech for Humans

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MarTech for Humans
MarTech for Humans
Why Data Alone Is Useless: How to Create Insights Instead of Trash
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Why Data Alone Is Useless: How to Create…

Ward Rushton
Nov 15, 2024

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MarTech for Humans
MarTech for Humans
Why Data Alone Is Useless: How to Create Insights Instead of Trash
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Learn why raw data needs context to become actionable insights and how the DIKW model enables smarter, real-world applications

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